Start with the outcome
Before anyone opens Figma, Miro or Claude Design, we agree what should change for users and for the business. Every critique and review comes back to one question: does this move it?
Experienced Product Design & UX Leader
Shaping the way people use and experience technology to interact with the world today and in the future, with a huge passion for intuitive user experiences
South Florida Miro Ambassador
An outcome-driven design leader who speaks product, engineering and business with a huge passion for delivering great user experiences.
I've been the developer, the product manager and the lead UX designer, and today I lead product design for enterprise healthcare SaaS used by radiology clinics. That lets me work with every team while keeping the user at the center.
Before anyone opens Figma, Miro or Claude Design, we agree what should change for users and for the business. Every critique and review comes back to one question: does this move it?
I look for designers who follow a real design process and know UX/UI best practices. A hands-on exercise then shows me how they think, not just how polished their work looks.
I'm clear about the goal and the quality bar, and I give a lot of honest feedback. How to get there is the designer's call, and the credit is theirs too.
Quality is a team habit, not a final check: regular critique, a design system we keep up to date, and designs we check against WCAG accessibility standards.
A working prototype in front of real users beats a perfect spec. I stay hands-on in the design work, so the team knows I understand what I'm asking of them.
Then back to Outcome.
Figma library to Storybook to product. Emerging: Claude Design to Claude Code to Storybook.
Tokens and component rules
WCAG 2.1 AA for patient-facing software
A portfolio walkthrough, a working session on a real problem, and time with the Product and Engineering partners they'd work with.
The design system, the product domain, the people, and a small first project they own.
Regular 1:1s, a growth plan, and designers presenting their own work to stakeholders.
Balanced assignments, blockers removed, and scope creep pushed back on before it reaches the team.
I bring ideas to executives as a business case, with the data behind them, whether they're my ideas or my designers'.
I get involved in ideas from the start, to flag risks and better options before they become expensive.
After launch, we measure against the success signal we agreed on at the start, using usage data, support trends and client feedback. Then I bring the results to executives: what moved, what didn't, and what we do next.
We agree on the problem and the success signal before anyone designs.
Constraints get solved together, early, not at handoff.
Complaints that keep coming back become design fixes on the roadmap.
Prototypes and visuals that match the real product, and one brand across both.
AI hasn't changed why we design. It has changed who can prototype, and how fast we learn.
Everyone on the Product team can build a working prototype, and people on other teams have started to as well.
Our design system and UX rules are written for the AI tools, so prototypes start on-brand and consistent.
More complete, working prototypes, faster than before, so clients and stakeholders react to something real, earlier and more often.
Not everyone knows UX and UI best practices. That's where our designers come in: they review, refine and raise the bar.
I tuned our AI tools so they produce much better results for the Product team: a slimmed-down version of our design system they can build with, and a DESIGN.md with 3,000 lines of our design rules.
Guardrails: Real users stay in the loop Patient privacy, HIPAA and SOC 2 Nothing ships without design review
Present 2019 7 yrs
AbbaDox · Aventura, FL
Clinical HealthTech
2026 2024 2 yrs
SimpliLearn · Online · Caltech and Purdue bootcamps
Education
2019 8 mos
NextEra Energy · Juno Beach, FL · contract
Energy
2019 2007 12 yrs
The PGA of America · Palm Beach Gardens, FL
Sport & Events
2016 2015 1 yr
Palm Beach Code School · Palm Beach, FL
Education
2007 2005 2 yrs
Web Power, Inc. · Palm Beach Gardens, FL
Digital Media
Primary domain
Visual craft
Enterprise alignment
Technical foundation
Led a team to 1st place at the 2016 UX-Dev Summit Hackathon / Design-a-thon
Education Dual degree
DeLand, FL
CS research Automated categorization of video, based on audio content
Digital Arts research A toolkit for real-time audio and video processing
Landmark Education The Landmark Forum graduate
Product Design & UX Leader
Phone: (561) 247-3146 E-mail: resume@pixeltrics.com LinkedIn: linkedin.com/in/pixelwiz Location: West Palm Beach, Florida
Shaping the future of technology with my leadership, creative talents, technical skills, analytical thinking, and a huge passion for great user experiences, while leveraging design as a primary driver for business growth.
(2019 – Present) Head of Product Design & UX
AbbaDox, Aventura, FL
(2024 – 2026) UX/UI Course Instructor for Caltech & Purdue Bootcamps
SimpliLearn (California Institute of Technology & Purdue curriculum), Online
(2019) Sr. Software UX Designer — 9-month contract
NextEra Energy, Juno Beach, FL
(2007 – 2019) Product Manager — formerly Lead Software Developer
The PGA of America, Palm Beach Gardens, FL
(2015 – 2016) UX/UI and Web Development Instructor
Palm Beach Code School, Palm Beach, FL
(2005 – 2007) Multimedia Developer
Web Power, Inc., Palm Beach Gardens, FL
B.S. in Computer Science & B.A. in Digital Arts
Stetson University, DeLand, FL
The Landmark Forum Graduate
Landmark Education
Product Design, Product Management, Software Design, UX/UI
Tools: Figma, Miro, Jira, Confluence, Deque Systems Axe DevTools, Claude & Claude Design
Activities: Design system creation and maintenance, wireframes, interactive prototypes, accessibility, low/mid/high fidelity screen mock-ups, personas, flow charts, UX diagrams
Software Development, Software Engineering
Tools: Visual Studio Code, GitHub, GitKraken, SQL Server Management Studio, Storybook
Activities: Software architecture, database architecture, code writing, code review
Photography, Video, Digital Media
Tools: Adobe Photoshop, Lightroom, Premiere Pro and Audition; Final Cut Pro, DVD Studio Pro, Sony Vegas, Sony DVD Architect, Media 100
Activities: Professional, real-estate, car, corporate headshot and portrait photography; video shooting, switching, streaming and editing
General
Tools: Microsoft Word, Excel, Outlook, PowerPoint, Visio, OneNote, SharePoint and Teams; Google Analytics, Google Search Appliance, Slack, Businessmap
Activities: Software strategy, software roadmap
U.S. Citizen. Fluent in English & Russian.
Available upon request.
Selected by Miro in 2026 to host free, public meetups in South Florida each quarter, where designers and innovators get together to learn and share ideas in Miro.
My first Miro Meetup as an ambassador.
Read transcript
A walkthrough of how my team takes a product idea from research to release.
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An introduction to APIs, API gateways, securing endpoints and testing them with Postman.
Read transcriptUX/UI Design
SimpliLearn bootcamps for Caltech and Purdue
UX/UI & Web Development
Palm Beach Code School
I speak about:
Beyond design: I also speak on photography at local photo clubs and at the Florida Camera Club Council’s annual conference.